Love Island's Losing Its Lustre: What's Behind the UK Version's Ratings Slump?
The 13th series of Love Island ended recently, but its attempt to inject spark into proceedings has done little to alleviate concerns about its declining ratings. The final episode drew in a respectable 1.
1 million viewers across all devices, including streaming. However, this is a far cry from the heights achieved by the show back in 2019, when series five broke viewing records with an astonishing 6 million tuning in.